IAAPA Forum: Food & Beverages

February 28, 2024

Event Type: Education
Region: Latin America, Caribbean
Event Time: -
Venue: Online
Member Price: $25.00 | Nonmember Price: $50.00

9:00 a.m. a 2:00 p.m. ET (Verify your local time)

Virtual event, presented in Spanish and Portuguese

Once again, the educational event for Latin America and the Caribbean focused on elevating the food and beverage experience in your park or attraction.

We will discuss topics such as food safety, menu analysis to determine profit margins, customer service in the dining room and bar, as well as the presentation of food in photography to capture the attention of visitors.

Attend this educational and networking event, presented in Spanish and Portuguese (via simultaneous translation), and connect with industry colleagues to answer your questions.

Register now!


9-9:10 a.m.


9:10-9:50 a.m.

Food and beverage marketing, how to capture the visitor's attention with images.

Add value to your business. Learn how to design an effective Marketing strategy with images to capture visitor's attention through Food & Beverage in your entertainment facility. Speaker: Oscar Sáenz, Food & Drink Stylist, OSCAR SANZ & YOCHABEL
9:50-9:55 a.m.


9:55-10:35 a.m.

Sanitary design of mobile and fixed points for food preparation.

Factors to take into account when carrying out the sanitary design of mobile and fixed points for food preparation, complying with high food safety and quality standards. Speaker: Valeria Otalora, Operations and Quality Coordinator, Food Unit, Comfenalco.
10:35-11:15 a.m.

F&B trends: additional income tool, menu opportunities, local purchases, and production

Food and beverage can be the conversion point for increased turnover, profitability or even loyalty, but it is not with ice cream or chocolates that it is achieved. With real performance data, cases and comparatives accumulated over the last few years you will have a clear view of the opportunities and challenges. Speaker: Juliano Russo, Revenue Director, Marketing, Food and Beverage, Cinépolis Brazil.
11:15-11:35 a.m.


11:30 a.m. – 12:10 p.m.

An efficient operation to meet visitors' expectations.

Learn the best operational practices within your entertainment facility to meet visitor needs and expectations in a safe and satisfactory manner. Speakers: Nathalia Sifuentes, Food Service Projects Consultant and Construction Implementation Manager at Topema Innovations; Simone Galante, Founder and CEO, GALUNION Innovation and Content Agency
12:10-12:50 p.m.

Increasing sales per person, margins, menu analysis, audits and visitor dwell time

Visitor dwell time at the park or attraction is a unique opportunity to enhance the visitor experience while increasing food and beverage sales per person, improving revenue. Speakers: Viviane Rizzatti, Corporate Operations Manager, Hot Beach Park and Resort; Christiano Nasser, Corporate Director F&B, Mabu Hotéis & Blue Park Aquático
12:50-12:55 p.m.


12:55-1:30 p.m.

Extending the brand experience in food and beverage.

How to live the brand experience even in food and beverage, with innovative creations that will delight visitors. Speaker: Gabriel Samperio Davila, Director of Internal Marketing, Hasbro City.
1:30-1:30 p.m.

End of program

Please Note: Agenda is subject to change.