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Webinar: Digital Trends That Can Bring Value to FEC's in 2021

Event Type: Education
Venue: Online
Member Price: $0 | Nonmember Price: $49

1-2 p.m. ET

The world of digital marketing is ever expanding and hard to keep a handle on.  What was considered a "must do" last year might be of no particular use this year.  Platforms and channels come and go, so how do you decide where to focus your efforts?  Katie will use her long term knowledge of digital marketing trends to help you decide where to spend your marketing dollars in 2021 for the greatest ROI.  The talk will include both practical advice to use this year and a vision for the future for the industry.  

Member

Nonmember

Speakers

Katie Bruno

Katie Bruno

WDD We Do Digital, Founding Partner

Katie Bruno, PhD, is the Founding Partner at WDD We Do Digital.  WDD has been building effective and unique websites for the amusement and attraction industry since 1998.  We are a long time IAAPA member and exhibitor.  Katie has been exploring accessibility and accessibility solutions for her clients for the past four years and has helped parks achieve web accessibility compliance.  
 

Photo of Brandon Willey, CEO of Hownd

Brandon Willey

CEO & Co-Founder, Hownd

Moderator - Top FEC of the World

Founder and CEO of Hownd, an effortless foot traffic™ platform for FECs and Attractions across the world, Brandon Willey has developed a passion for the attractions industry as well as a deep knowledge of the local marketing ecosystem and experience economy. Brandon is the chair-elect of IAAPA’s FEC Committee, on the IAM faculty, and can be found at most IAAPA events around the world.