Resolving Pain Points for Parks & Attractions: Minimize Stress and Maximize Success. Presented by Catalate.
1-2 p.m. EDT (Global)
Catalate’s team of experts is digging into the biggest challenges that park and attraction operators and owners face today — and how to resolve them.
The ticketed attraction industry comes with unique aspects that make it complicated to ensure you are providing your guests a memorable experience, rather than just a product or service. As guest behaviors evolve, companies are scrambling to understand what exactly guests expect and how to deliver to higher standards with a seamless customer journey. Additionally, the pressures of dealing with unpredictable attendance, running multiple departments, and feeling the pain of being short-staffed pose constraints to operational planning, never mind preparing for a potential economic downturn.
Join us as we unpack critical pain points that parks and attractions encounter and discuss strategic solutions that will help safeguard your attraction in any circumstance. These solutions aren’t just for your guests; attendees will learn ways to remove barriers to success and insights to improve internal operations to ensure better employee and guest experiences in the future.
You will learn:
- Changing expectations of modern guests & attracting new customers
- Balancing seasonal demand and how to drive revenue growth year round
- How to navigate technology solutions & automation for scale
- Predicting operational costs & mitigating seasonal staffing issues
- Explosion of data. Everyone has first party data but what do you do with it?
Catalate is a pricing, e-commerce, and distribution company that empowers parks and attractions to drive more revenue online. As the only online ticketing platform and pricing solution purpose-built for attractions, they have developed successful pricing strategies for hundreds of partners across $1 billion in online sales globally.
This webcast will be presented in English and is free for IAAPA members and non-members; however, registration is required.
Attendees are eligible to earn one continuing education unit (1 CEU) towards IAAPA recertification.
As Director of Sales, North America, Tim helps attractions with operational efficiency, maximizing average ticket rates while improving the guest experience. Tim has 25 years of experience in the attractions industry, most notably at Morey’s Piers, a classic seaside amusement park in Wildwood, NJ. His background includes marketing, sales, operations, and analytics, all with a focus on ensuring highly effective park operations and business growth.
Tim is also a member of IAAPA's Marketing and Communications Sub-committee, where he provides meaningful insight into the overarching Park & Attractions Industry.
André is the General Manager at Fallsview Indoor Waterpark in Niagara Falls, Ontario. He has a multifaceted background, with over 20 years of experience managing and operating attractions, hospitality, and waterparks, and 5 years of experience managing in other industries. After earning his degree in Operations Management, he worked for Ripley’s Believe It or Not! where he found his calling in the attractions industry. He would later have the privilege of managing at Marvel Adventure City and Great Wolf Lodge. André succeeds in growing revenue by streamlining departmental operations.
André is also a member of the World Waterpark Association and participates in several local boards and committees.
For more information about becoming an IAAPA Education Partner,
please contact Bethany Graham.