IAAPA Expo 2020 Exhibitor FAQs
(as of Sept. 16, 2019)
Why is this expansion taking place in 2020?
The Orange County Convention Center (OCCC) is beginning construction to expand the North / South Building in 2020. This project will add a multipurpose venue that will provide 200,000 additional square feet of flexible, column-free space, and the Convention Way Grand Concourse; an enclosed connection between the North and South concourse with an additional 60,000 square feet of meeting space and an 80,000 square foot ballroom.
This construction will affect the South parking lot, and the space IAAPA currently uses for the two enclosed structures known as “Exploration Station.” The addition of exhibit hall space in the West Building will allow IAAPA to accommodate more exhibitors in 2020.
When did IAAPA know about these changes?
IAAPA became aware of the OCCC’s construction timeline in March and the IAAPA Global Manufacturer and Supplier Committee Chair quickly appointed a special task force made up of exhibitors and attendees to develop the work plan and identify options.
Were other locations considered?
Yes. The task force explored moving the show to other cities. The size and scope of IAAPA Expo provided the following challenges: lack of contiguous space, date availability, and associated additional costs to exhibitors.
The IAAPA Board of Directors decided on September 15, 2019 to expand IAAPA Expo 2020 to the West Building in addition to the North/South building.
Will this affect my seniority?
All booths will continue to be assigned on a seniority basis.
How will this affect my booth placement?
The floor plan will be divided in to pavilions and zones. By zoning the exhibit floor and grouping complementary pavilions, buyers will better be able to identify the products and services they are in search of which will result in more qualified buyers coming to the pavilion and ultimately your booth space.
The IAAPA Expo 2020 Task Force and IAAPA team is continuing to finalize those details. Seniority will still determine final placement. Booths will be placed during the IAAPA Space Allocation meeting in April 2020.
How does this affect my company?
These changes will encourage attendees to remain on the exhibit floor for longer periods of time and to visit more booths.
The expansion will allow us to add new exhibitors and to accommodate exhibitor requests to increase the size of their booth. We will also be able to provide additional food and beverage areas, more lounge space, and host education sessions on the trade show floor.
How will attendees get to my booth?
IAAPA Expo 2020 will be a balanced experience between both the North/South building and the West building. Attendee marketing leading up to the Expo will fully communicate the new plan, the exciting changes and ways to fully experience all IAAPA Expo 2020 has to offer.
I have been in the same booth for multiple years, how will people find me now if I move to the West building?
IAAPA will continue to communicate the overall floorplan to attendees so they can plan accordingly. Of course, as always, it’s important to launch your pre-show marketing efforts to remind potential buyers about your products and services and how to locate your booth.
Who do I contact for further information?
Please contact the Global Exhibit Sales Team at [email protected]