Family Entertainment Center (FEC) Lunch: FEC Trends
Wednesday, November 17, 2021
12:00 PM - 2:00 PM
Room: N210ABCDE
We are now living in a digital world but despite having access to products at their fingertips, Millennial and Gen Z consumers still crave in-person experiences. In fact, according to a recent study, entertainment square footage grew by 44.7% in US malls between Q1 2010 and Q1 2019. Engage in a lively discussion with a panel of seasoned and visionary “retailtainment” professionals and learn how to bring attractions, entertainment, retail, and food and beverage together to create immersive “retailtainment” districts. These multi-faceted experiences will retain consumers within the shopping district and keep them spending.
FOOD AND BEVERAGE: Lunch, coffee, iced tea and soft drinks
NOTES: Must be 18 years or older to attend. Separate ticket and Expo badge required for entry.
COST: $39 IAAPA Members; $59 Nonmembers. Tickets should be purchased in advance, as space is limited and may sell out. Expo registration is also required.
GOLD SPONSOR: Hownd
SILVER SPONSOR: Player One Amusement Group
Purchase Tickets Here Ticketed events can be added when completing registration. Already Registered? Select the option to Edit Existing Registration to add ticketed events. Tickets will be printed onsite with your Expo badge.