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IAAPA Explores: F&B Trends

I realized very early the power of food to evoke memory, to bring people together, to transport you to other places, and I wanted to be a part of that.– José Andrés Puerta

Food is integral to the guest experience in the attractions industry.  How can you keep on the leading edge of food and beverage trends to wow your guests and increase your bottom line?  Come be a part of IAAPA Explores: Food & Beverage Trends to learn from the innovators in attractions and the secrets of some the best-known brands in the world.  You’ll be a part of a three-day experience you won’t soon forget and gain valuable insights with each new speaker and each new location.  Register now!    Transportation between tour locations, organized meals, and hotel accommodations included in registration fees.

Tour Locations

Ole Smokey Distillery

Distilled in the diverse ridges of the Great Smoky Mountains, Ole Smoky honors the decades-old tradition of moonshine & whiskey making and delivers Tennessee mountain-style spirits in eyebrow-raising flavors that keep fans coming back for more. Discover how Ole Smoky became Tennessee’s first legal moonshine distillery as well as the most visited distillery in the world with over 5 million visitors annually.

Known for its down-home charm, this world-famous 160-acre theme park is as unique as its namesake and owner Dolly Parton.  In 2022, the park was recognized as the “number one theme park in the U.S.” by Tripadvisor, and it has been awarded the Golden Ticket for Best Food by Attractions Today four times.  Dollywood knows a little about providing sensational guest experiences tied to their food and beverage operations.


(subject to change)

 Speaker:   Opening Remarks, Ken Whiting, Owner and President, Whiting Foods 

Speaker:  Joni Newkirk, CEO, Integrated Insight 

 Speaker:  Mel McGowan,  Co-Founder & Chief Creative Officer, Storyland Studio

Roundtable Discussion on Afternoon's Topics                                                                                        
Moderator:   Ken Whiting   

Speaker:   Omar Jacques Omran,  Chief Digital Officer, Six Flags Entertainment Corp.

 Speaker:   Coming Soon                            

 Speaker:   Coming Soon           

 Speaker:  Daniel Ratner, Partner Manager, Impossible Foods

Speaker:  Eugene Naughton, President, Dollywood Company


For more details regarding IAAPA Explores: Food & Beverage, please contact us at [email protected]