IAAPA YP Webinar + Exchange: From BOO! To Billions: Generating Revenue with Seasonal Events
17:00 - 18:30 CET
Autumn and winter are typically regarded as a park’s off-season, but does it have to be? A growing trend in the leisure space is the rise of seasonal events where parks add an overlay or special ticketed experience to help drive revenue. Join our young professionals as they discuss how seasonal events became a fixture in the theme park space and how what some of the growing trends are in this holiday market. Attend an exchange section at the end to discuss and ask questions.
After many years of working in entertainment industry and having a passion for everything horror and Halloween events I saw the exponential growth of these Halloween events in Europe and a opportunity to start my own business: Scaredesignz.
With Scaredesignz I am supplying props for haunted houses, escape rooms and Halloween themed events, a market that is already extremely big overseas but has a bright future in mainland Europe.
Besides prop building I also deliver make up effects and masks for actors and costuming for these types of events.
I have a huge passion for this industry and very grateful that I can say that I make monsters for a living!
Rutger de Wit
My name is Rutger de Wit; 23 years old and working as Marketing Expert at Leisure Expert Group. After I finished my bachelor’s thesis and internship at Leisure Expert Group, I recently started to work full-time for the organization. I am a theme park and festival enthusiast, as well as I, love to work as a young professional in the industry.