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Economic Forecast Bright for Asian Attractions and Amusement Industry, Leading Experts Say

 

ALEXANDRIA (May. 23, 2006) In the recently-released Global Entertainment and Media Outlook report by Pricewaterhouse Coopers, LLP (PWC), the company forecasts that the attractions and amusement industry in Asia will grow at a faster rate than any other region of the world.  Asia is projected to generate average annual revenue increases of 5.7 percent, for a total of ¥64.9 billion ($8.1 billion) in revenues by 2009. Attendance at Asia’s parks is expected to hit 276 million in 2009, an estimated 21 percent increase. 

According to PWC, key factors affecting revenues and attendance is the improved global economy and the ongoing modernization and development of theme parks and amusement parks.  New parks and the development of new rides are having a great impact in Asia as well. 

To meet the demand for rides, products and services in Asia—and in anticipation of future growth in the Asian attractions and amusement market—the IAAPA Asian Expo 2006 will be held July 12-14, 2006 at the Shanghai New International Expo Centre. IAAPA Asian Expo 2006 is Asia’s premier marketplace for the leisure and attractions industry. 

Editor’s Note: Cite Pricewaterhouse Coopers, LLP’s report Global Entertainment and Media Outlook, 2005-2009 when referencing the economic forecasts referenced in this media release.

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IAAPA is the largest international trade association for permanently situated amusement facilities worldwide. The organization represents over 4,500 facility, supplier, and individual members from more than 90 countries. IAAPA strives to help members improve their safety, efficiency, marketing, and profitability while maintaining the highest possible professional standards in the industry. www.iaapa.org