2011 | 2012 | 2013 | 2014 | 2015 20162017 | 2018

Past IAAPA Chairman and Industry Visionary Boyd Jensen Dies

Boyd F. Jensen, age 86, passed away in St. George, Utah, on May 29, 2013. Born the May 23, 1927, in Salt Lake City, Utah, to James Leo Jensen and Grace Ellen Virginia Johnson, he was the fourth of five children. Boyd and his wife, Beverley, were married for nearly 58 years and are the parents of five children, 29 grandchildren, and 18 great grandchildren. In 1945, though WWII was ending, like his brothers, he enlisted in the Navy and served proudly for two years. Upon completing his service, he studied at the University of Utah, earning his bachelor’s degree in business and a law degree. He retained his membership in the Utah Bar for more than 50 years.
Boyd’s career was devoted to his public relations work for Lagoon Corp., where he eventually became executive vice president and worked more than 60 years. Boyd loved his work in the amusement park industry and his relationships within the International Association of Amusement Parks and Attractions (IAAPA), for which he served on numerous committees and as chairman of the board. This gave him the opportunity to interact with national and international leaders and visit amusement parks around the world with his wife, Beverley.
Community service was also one of his priorities. He served on his local school district and the Utah State School Board for many years and was involved in local and national political campaigns. Numerous organizations and individuals benefited from his sincere devotion to charitable and philanthropic causes, and he was recognized for those contributions through awards and honors related to his professional and community service. As a member of The Church of Jesus Christ of Latter-day Saints, he served a mission to Sweden, his ancestral home—he loved all things Swedish. He served faithfully in many church callings, including positions of leadership. Together, he and Beverley served an inner city mission in Salt Lake City, Utah. 
As a family, the Jensens express deep love and appreciation to the many amusement industry members, especially Boyd’s Lagoon family and the Freeds ,with whom he has worked collaboratively for so many years. They have brought so much joy to him over the course of his life. It was more than work. It was a culture of hard work, service, and inestimable fun. Also the IAAPA family was always in Boyd’s thoughts, and his respect and affection for the IAAPA staff and volunteers knows no bounds. Contributions may be made to the industry charity Give Kids The World or the IAAPA PAC, both of which Boyd felt were important parts of his work.

Funeral services are scheduled for Saturday, June 8, at 11 a.m. at the Hillcrest LDS Ward Chapel, 435 East 5600 South, Murray, Utah. A viewing will be held on Friday, June 7, 5-8 p.m. at the Murray Utah South Stake Center, 5735 S. Fashion Blvd., Murray, Utah. A viewing prior to the funeral is scheduled 9-10:30 a.m. at the Hillcrest LDS Ward Chapel. Interment will be at the Murray City Cemetery. Professional mortuary services are being arranged by Jenkins-Soffe Mortuary of Murray, Utah www.jenkins-soffe.com.

An outpouring of thoughtful notes were sent to IAAPA regarding Boyd Jensen and his contributions to the industry and the association:

“We will all miss him in so many ways. A kind and gentle man, a man of God, he probably saved me from myself a dozen times. I agree with all who said he was the head of our class and God will have a special place for him.”  Ed Carroll

“It is so interesting to see, that we all have the same feelings when we talk about Boyd, a man of integrity, a man joy, a man that always had something beautiful to say.... Can you imagine? Always setting your mind, and thoughts, to ALWAYS have something beautiful to say to another human being, WOW, and how this is possible? It’s possible, because he was a man close to God, it looks so complicated, and it is so simple.  I too shed tears today, thinking about a beautiful man like my dear friend Boyd; I will certainly miss him too. Today, like the day that Carl Hughes died, is a sad day for IAAPA and for all of us... Two American Titans, that showed us, how life should be lived.”  Rene Aziz

“With all due respect for everyone on this email address, each of whom has given so much to the organization, I do not apologize for saying that Boyd stood above and apart from everyone else in one respect---he was the personification of our industry. Always glad of heart and generous of spirit, he had no critics. He spread joy like a platoon of pixies, but he was also a wise and understanding counselor. We will not know many people like Boyd. To have him call you friend was a high honor indeed.”  John Graff
“Dear sweet Boyd is gone; I will always miss his Swedish greeting "Hej Mats, hur mår du.” And we would continue in my native language which he learned during his early years in Sweden.  A kind and gentle man whose name carried a long way in our industry.  Thank you Boyd for all you did for the industry and for us that learned to know and love you.”  Mats Wedin

“I have no words to express my sadness on learning about this news. Many people know how close I was to Boyd, who always gave me great support, especially during difficult times. We were often in touch, including a phone conversation two months ago. He was for me a true example of how close to perfection a man can be. I will miss him, his words and advises. GOD will surely have a special place for him.”  Alain Baldacci

“Boyd was always the one who saw the glass half full and always with a smile.“  Paul Serff

“Another great loss. He was superman.  May he rest in peace.”  Larry Cochran

“A sad, sad, sad message. I shall always remember our great laughs and wonderful trip to Russia together when Boyd followed me as President.  He was truly a gentle, kind, God fearing man who never had ANYTHING BAD to say about anyone.” Dennis Spiegel