Conference Takes Place March 8-10 in Anaheim/Hollywood, California
(Alexandria, Virginia, US) – Top-level international attractions industry leaders will “Be Inspired” when they gather to learn how attractions in Anaheim/Hollywood, California, update and transform their facilities and technology to build staying power during IAAPA Leadership Conference 2017. The conference, which will take place March 8-10, 2017, marks the seventh consecutive year the International Association of Amusement Parks and Attractions (IAAPA) has presented the event.
Attendees will hear from Bob Weis, president of Walt Disney Imagineering, the creative design and development arm of Walt Disney Parks and Resorts. He will share his decades of industry knowledge on how to develop and deliver extraordinary products and experiences that enhance guests’ emotional connection to the brand. Weis has been vital in designing Disney theme parks and attractions around the world, including the recently completed Shanghai Disney Resort and the expansion of Disney California Adventure Park.
Conference participants will take part in education sessions, network with industry colleagues, and experience guided tours of some of the area’s most popular attractions, including Aquarium of the Pacific, Disney California Adventure Park, Great Wolf Lodge, Knott’s Berry Farm, The Queen Mary, and Universal Studios Hollywood.
“As the number of options for how people can spend their leisure time increases, our industry must remain focused on the future by utilizing new technologies, enhancing experiences, and upgrading facilities,” said IAAPA President and CEO Paul Noland. “The presentations, behind-the-scenes tours, and networking sessions at IAAPA Leadership Conference 2017 will deliver fresh perspectives and unique ideas that will inspire attendees to enhance their guest experience offering to further drive their business.”
Details for IAAPA Leadership Conference 2017 and registration information are available at www.IAAPA.org/leadershipconference.
Founded in 1918, IAAPA is the largest international trade association for permanently located amusement facilities and attractions and is dedicated to the preservation and prosperity of the attractions industry. IAAPA represents 5,000 facility, supplier, and individual members from 99 countries. Member facilities include amusement and theme parks, water parks, attractions, family entertainment centers, zoos, aquariums, museums, science centers, and resorts. IAAPA is a nonprofit organization. The association's global headquarters is in Alexandria, Virginia, United States. The association maintains regional offices in Brussels, Mexico City, Hong Kong, and Orlando. www.IAAPA.org @IAAPAHQ #IAAPALC17