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IAAPA Announces 2017 Brass Ring Award Winners

IAAPA Announces 2017 Brass Ring Award Winners

Top Honors Celebrate Attractions Industry Excellence at IAAPA Attractions Expo 2017

ORLANDO, Fla., US (Nov. 15, 2017) – The International Association of Amusement Parks and Attractions (IAAPA) presented the 2017 IAAPA Brass Ring Awards on Nov. 15 during IAAPA Attractions Expo 2017 in Orlando, Florida. The annual awards recognize amusement parks, water parks, zoos, aquariums, museums, family entertainment centers (FECs), and suppliers from around the world for excellence categories including food and beverage, games and retail, human resources, live entertainment, marketing, new products, and exhibits.

The tradition of the brass ring, a term now synonymous with spectacular achievement, dates back to the 1800s. Rings were suspended above carousel riders — low enough for them to grasp, but high enough to pose a challenge. Most rings were made of iron, but a few were made of brass, so grabbing the brass ring was a valuable treat. Skilled riders who grabbed a brass ring often earned prizes, including a free ride on the carousel.

The IAAPA Brass Ring Awards are the most prestigious professional honors awarded, marking achievements of excellence throughout the international attractions industry. 

The winners of the 2017 IAAPA Brass Ring Awards are:

Top Family Entertainment Center (FEC) of the World
International: Dinosaur and I, Eastern European Company, Minsk, Belarus; www.dinozavria.by

North America: Big Thrill Factory, Minnetonka, Minnesota, United States www.bigthrillfactory.com

Food and Beverage Excellence
Best New Innovation in Food and Beverage – Annual Attendance Less than 1 Million: “The Stables,” Sydney Royal Easter Show, Sydney, Australia; www.eastershow.com.au

Best New Innovation in Food and Beverage – Annual Attendance More than 1 Million: “BBLz,” Hersheypark, Hershey, Pennsylvania, United States; www.hersheypark.com

Best New Menu Item – Annual Attendance Less than 1 Million:
“Yas Twister,” Yas Waterworld, Abu Dhabi, United Arab Emirates; www.yaswaterworld.com

Best New Menu Item – Annual Attendance More than 1 Million:
“BBLz,” Hersheypark, Hershey, Pennsylvania, United States; www.hersheypark.com

Games and Merchandise Excellence
Best Plush – Annual Attendance Less than 1 Million: “Uno the Cougar,” Naples Zoo, Naples, Florida, United States; www.napleszoo.org

Best Plush – Annual Attendance More than 1 Million: “Frenzy” – Black-tip Reef Shark, Sea World Australia, Queensland, Australia; www.seaworld.com.au

Best Apparel – Annual Attendance Less than 1 Million: “Night Hunter Eyes Glow in the Dark T-shirt,” Africam Safari, Heroica Puebla de Zaragoza, PUE, Mexico; www.africamsafari.com

Best Apparel – Annual Attendance More than 1 Million:
“Girls Tweety Bird Hooded Sweatshirt,” Warner Bros. Movie World Australia, Oxenford, Queensland; www.movieworld.com.au

Best Hard Good Item – Annual Attendance Less than 1 Million: “White Character Mugs,” Vana Nava Company Limited, Nong Kae, Thailand; www.vananavahuahin.com

Best Hard Good Item – Annual Attendance More than 1 Million: “DC Comics Super-Villains Heat Changing Mug,” Movie World Australia, Queensland, Australia; www.movieworld.com.au

Best Single Display Merchandising:
“Basecamp Adventure Display,” Skånes Djurpark, Jularp, Sweden; www.skanesdjurpark.se

Best Store Visual Merchandising: “Basecamp Adventure Store,” Skånes Djurpark, Höör, Sweden; www.skanesdjurpark.se

Best Game Operation: “Milsons Point,” Luna Park Sydney, New South Wales, Australia; www.lunaparksydney.com

Judges Choice: “Disney Avatar Banshee Rookery,” Disney’s Animal Kingdom, Walt Disney World Resort, Orlando, Florida, United States; www.disneyworld.disney.go.com/destinations/animal-kingdom

Human Resources Excellence
Best Employee Engagement Initiative – Annual Attendance Less than 1 Million: Yas Waterworld, Abu Dhabi, United Arab Emirates; www.yaswaterworld.com

Best Employee Engagement Initiative – Annual Attendance More than 1 Million: Lagoon Amusement Park, Farmington, Utah, United States; www.lagoonpark.com

Best Employee Reward & Recognition Program – Annual Attendance Less than 1 Million:
Typhoon Texas, Katy, Texas, United States; www.typhoontexas.com

Best Employee Reward & Recognition Program – Annual Attendance More than 1 Million: Furuvik, Furuvik, Sweden; www.furuvik.se

Best Innovation in a Training Program – Annual Attendance Less than 1 Million: The Green Planet operated by zoOceanarium Group, Abu Dhabi, United Arab Emirates; www.zooceanarium.com

Best Innovation in a Training Program – Annual Attendance Less than 1 Million:
Rainbow’s End, Auckland, New Zealand; www.rainbowsend.co.nz

Best Innovation in a Training Program – Annual Attendance More than 1 Million:
Ocean Park Hong Kong, Ocean Park, Aberdeen, Hong Kong; www.oceanpark.com.hk/en

Live Entertainment Excellence
Best Atmosphere/Street Show Performance/Act: “Violin Trio,” Universal Studios Japan, Osaka, Japan; www.usj.co.jp/e/

Best Female Performer: Taryn Kim Deluca, Resorts World Sentosa, Sentosa Island, Singapore; www.rwsentosa.com

Best Male Performer: Tang Kwok Shiu Kenneth, Ocean Park Hong Kong, Ocean Park, Aberdeen, Hong Kong; www.oceanpark.com.hk/en

Best Live “Edutainment” Show: “
Dolphin Days,” SeaWorld Orlando, Orlando, Florida, United States; www.seaworld.com/orlando/

Best Theatrical Production: Annual Attendance 250,001 – 1 Million:
“Magic Romance,” SOKOL Entertainment, Wanda Harbin Theme Park, China; www.wanda-group.com

Best Theatrical Production: Annual Attendance 1,000,001 – 2,999,999:
“Dance, Dance, Dance: Heartbeat,” Hersheypark, Hershey, Pennsylvania, United States; www.hersheypark.com

Best Theatrical Production: Annual Attendance More than 3 Million:
“The Voice of an Angel,” Universal Studios Japan, Osaka, Japan; www.usj.co.jp/e/

Most Creative Christmas Show: “Mickey’s Most Merriest Celebration,” Magic Kingdom Park, Walt Disney World Resort, Orlando, Florida, United States; www.disneyworld.disney.go.com/destinations/magic-kingdom

Most Creative Halloween Haunt, Show, or Experience: “March of the Dead,” Resorts World Sentosa, Sentosa Island, Singapore; www.rwsentosa.com

Most Creative Multimedia Spectacular: “Eastern Sunrise,” Rizhao Olympic Park, China; http://bit.ly/2hjthIL

Most Creative Property-wide Event: Annual Attendance Less than 1 Million: “HalLEOween,” Leolandia, Capriate San Gervasio BG, Italy; www.leolandia.it/en/

 Most Creative Property-wide Event: Annual Attendance More than 1 Million:
“Electric Ocean,” SeaWorld San Diego, San Diego, California, United States; www.seaworld.com/san-diego/

Most Creative Show Featuring Animals: “Sea Lion High,” SeaWorld Orlando, Orlando, Florida, United States; www.seaworld.com/orlando/

Most Creative Sports/Stunt Show: “Turn it Up,” Busch Gardens Tampa, Tampa, Florida, United States; www.buschgardens.com/tampa/

Spirit Award
The Spirit Award is given to the most outstanding person who works behind-the-scenes to support high-quality entertainment value of the nominating attraction.

Karly Pope, Santa Cruz Beach Boardwalk, Santa Cruz, California, United States; www.beachboardwalk.com

Excellence in Marketing
Best Digital Marketing Campaign: Europa-Park, Rust, Germany; www.europapark.de/en

Best Integrated Marketing Campaign: Utah’s Hogue Zoo, Salt Lake City, Utah, United States; www.hoglezoo.org

Best Outdoor Advertisement: The Florida Aquarium, Tampa, Florida, United States; www.flaquarium.org

Best Public Relations Campaign – Annual Attendance Less than 250,000:  Triple Play Family Fun Park, Hayden, Indiana, United States; www.3play.com

Best Public Relations Campaign – Zoos and Aquariums:
Africam Safari, Puebla, Mexico; www.africamsafari.com

Best Public Relations Campaign: Annual Attendance 250,000 – 1 Million:
Reunion Tower GeO-Deck, Arlington, Texas, United States; www.reuniontower.com

Best Public Relations Campaign – Annual Attendance More than 1 Million:
Dollywood, Pigeon Forge, Tennessee, United States; www.dollywood.com

Best Radio or Streaming Audio Commercial – Annual Attendance Less than 250,000: Triple Play Family Fun Park, Hayden, Indiana, United States; www.3play.com

Best Radio or Streaming Audio Commercial – Zoos and Aquariums:
Utah’s Hogue Zoo, Salt Lake City, Utah, United States; www.hoglezoo.org

Best Radio or Streaming Audio Commercial: Annual Attendance 250,000 – 1 Million: Leolandia, Capriate San Gervasio, Italy; www.leolandia.it/en/

Best Radio or Streaming Audio Commercial – Annual Attendance More than 1 Million: Hersheypark, Hershey, Pennsylvania, United States; www.hersheypark.com

Best Social Media Campaign: Six Flags Over Texas, Arlington, Texas, United States; www.sixflags.com/overtexas

Best Television or Digital Video Commercial – Annual Attendance Less than 250,000: Austin’s Park N Pizza, Pflugerville, Texas, United States; www.austinspark.com

Best Television or Digital Video Commercial – Zoos and Aquariums: Columbus Zoo and Aquarium, Powell, Ohio, United States; www.columbuszoo.org

Best Television or Digital Video Commercial: Annual Attendance 250,000 – 1 Million: Furuvik, Furuvik, Sweden; www.furuvik.se 

Best Television or Digital Video Commercial
Annual Attendance More than 1 Million: California Academy of Sciences, San Francisco, California, United States; www.calacademy.org

BEST NEW PRODUCT

The Best New Product Exhibitor Awards recognizes the best new products or services in the amusement parks and attractions industry.

Major Ride/Attraction – Class A (Product cost of US$3 million or more)
First Place: MAURER Rides GmbH – Booth 4803, Spike Racing Coaster
Second Place: Intamin Ltd. – Booth 3424, LSM Triple Launch Coaster – Soaring with Dragon

Major Ride/Attraction – Class B (Product cost of less than US$3 million)
First Place: WhiteWater Attractions – Booth 2236, Water Transportation System
Second Place: Extreme Engineering – Booth 3065, The World’s Firswt Cart-Less Roller Coaster

Kiddie Ride/Attraction – Class A (Standard Kiddie Ride/Attraction)
First Place:  Eurogames SRL – Booth 3667, Beetle Car
Second Place: Tree-Mendous Aerial Adventures – Booth 1373, Nature Trek

Kiddie Ride/Attraction – Class B (Coin-op Kiddie Ride/Attraction)
First Place: Cogan S.R.L. – Booth 1300, Art. 810 Square Bus

Water Park Ride/Attraction – Class A (Product cost of US$2 million or more)
First Place: ProSlide Technology, Inc. – Booth 2259, Double TornadoWAVE™
Second Place: WhiteWater West Industries Ltd. – Booth 2240, Manta 71

Water Park Ride/Attraction – Class B (Product cost of less than US$2 million)
First Place: Aquatic Development Group, Inc. – Booth 2646, Adventure Lagoon
Second Place: Polin Waterparks – Booth 1378, Splash Cabin

Patron Participation Ride/Attraction
First Place: JHB Group, Inc. – Booth 7060, Hero Adventure Trailer
Second Place: UNIS Technology (HK) Ltd. – Booth 631, Omni Arena

Technology Applied to Amusements – Class A (Product or service used by consumers)
First Place: Polin Waterparks – Booth 1378, Splash VR
Second Place: AMEGA Teknoloji Sanayi ve Ticaret A.S. – Booth 1850, Cinecoaster 360 VR

Technology Applied to Amusements – Class B (Product or service used by facilities)
First Place: accesso – Booth 4840, accesso Prism
Second Place: FetchRev – Booth 150, FetchRev

Merchandising and Retail Products
First Place: geckobrands – Booth 2883, Waterproof Phone Tote
Second Place: Two Monkeyz LLC – Booth 4681, Stroller Costumes

Games and Devices – Class A (Arcade and video games and equipment)
First Place: Coastal Amusements, Inc. – Booth 1024, Ice Man
Second Place: Sega Amusements International Ltd. – Booth 1606, Daytona® Championship USA

Games and Devices – Class B (Midway games and equipment)
First Place: Zero Latency PTY LTD – Booth 1675, Engineerium 
Second Place: Zero Latency PTY LTDBooth 1675, Singularity 

Shows/Productions, Theatrical Equipment, and Supplies, Displays and Sets
First Place: Falcon’s Treehouse, LLC – Booth 2291, Heroes and Legends featuring the U.S. Astronaut Hall of Fame
Second Place: Creative Visions – Booth 2062, Haunted Mine Drop

Services, Equipment, and Supplies
First Place: Smarte Carte, Inc. – Booth 4400, Locker Link 2
Second Place: TrainerTainment L.L.C. – Booth 3227, Business Coaching

The Best New Product Concept Award is given to a new product that has yet to be sold or installed in a facility, and is debuting at IAAPA Attractions Expo.

Best New Product Concept Award: Major Ride/Attractions
First Place: Dynamic Attractions Ltd. – Booth 1073, The Dynamic All-Terrain Dark Ride
Second Place: Cloward H20 – Booth 467, The Aquaticar™ Experience

Best New Product Concept Award: Other Products/Services
First Place: First Option Software – Booth 3180, YourMapp
Second Place: Vlocker North America LLC – Booth 465, The VLocker Dual Access Ride Locker

Impact Award
The Impact Award recognizes the best new product or service in the amusement parks and attractions industry.

accesso – Booth 4840, accesso Prism

BEST EXHIBIT AT IAAPA ATTRACTIONS EXPO 2017

The Best Exhibit Awards recognize the best booths on the IAAPA Attractions Expo trade show floor based on booth design, branding, staffing, and overall appeal.

Booth Size 100 – 199 Square Feet
First Place: Oneail FX Studios LLC – Booth 3581
Second Place: Ice Creative Entertainment – Booth 4664

Booth Size 200 – 399 Square Feet
First Place: Imagination Corporation – Booth 980
Second Place: Artistic Contractors, Inc. – Booth 169

Booth Size 400 – 499 Square Feet
First Place: Eleventh Hour – Booth 865
Second Place: L3DFX – Booth 2875

Booth Size 500 – 899 Square Feet
First Place: Weber Group, Inc. – Booth 665
Second Place: Sally Corporation – Booth 2267

Booth Size 900 – 1,200 Square Feet
First Place: Tree-Mendous Aerial Adventures – Booth 1373
Second Place: Sandy Creek Mining Company – Booth 3471

Booth Size 1,201 and Larger Square Feet
First Place: Polin Waterparks – Booth 1378
Second Place: ProSlide Technology – Booth 2259

Image Award
The Image Award is given to the best exhibit based on booth design, branding, staffing, and overall appeal at IAAPA Attractions Expo.

Polin Waterparks – Booth 1378

About IAAPA Attractions Expo 2017
IAAPA Attractions Expo 2017 is the premier conference and trade show for the $39.5 billion global amusement park and attractions industry. With its theme “Join the Creation Nation” the show provides attractions industry leaders, decision-makers, and visionaries with everything needed to take every guest experience to the next level, whether through the thousands of innovations, the hundreds of expert-led educational opportunities, or the engaging networking opportunities. IAAPA Attractions Expo 2017 will draw more than 32,000 industry professionals, including more than 21,000 decision- makers and buyers from more than 100 countries to the Orange County Convention Center in Orlando, Florida, Monday, Nov. 13, through Friday, Nov. 17. The more than 560,000-net-square-foot trade show floor will be open Tuesday, Nov. 14, through Friday, Nov. 17. Additional information is available at www.IAAPA.org/IAAPAAttractionsExpo. #IAE17

About IAAPA
The International Association of Amusement Parks and Attractions (IAAPA) is the premier trade association for the attractions industry worldwide. Founded in 1918, IAAPA is the largest international trade association for permanently located amusement facilities and attractions and is dedicated to the preservation and prosperity of the attractions industry. IAAPA represents more than 5,300 attraction, supplier, and individual members from more than 100 countries with member facilities including amusement and theme parks, water parks, family entertainment centers, zoos, aquariums, science centers, and museums. IAAPA hosts three annual trade shows including IAAPA Attractions Expo, Euro Attractions Show, and Asian Attractions Expo. The association's global headquarters is in Orlando, Florida, United States. The nonprofit organization maintains offices in Brussels, Hong Kong, Mexico City, and Alexandria, Virginia. To learn more, visit www.IAAPA.org or connect with us: @IAAPAHQ  #IAAPA

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