Industry

Funworld April 2011

Chair Letter

The many faces of ticketing

Innovation and creativity happen in our industry every day. Sometimes the result is obvious to our guests: A new ride is outfitted with high-tech elements, or a new food item is introduced to the marketplace.

Ticketing may not be as obvious as a 200- foot-tall roller coaster, but it’s just as important to the guest experience. Not everyone is going to ride every ride or eat every morsel of food, but everyone is guaranteed to use a facility’s ticketing interface every visit.

The ticketing world has become more sophisticated and refined over the past several years. With the introduction of virtual ticketing, online sales, virtual queueing, and more, the possibilities are endless.

In this issue of Funworld, we ask a handful of ticketing companies where they see the sector going and what innovations are on the horizon. We also look deeper into virtual queuing, ticket challenges for waterparks, small park solutions, and ticket security.

This issue was developed to give you ideas and insight into what you can apply to your business, and demonstrate how the visionaries in our industry can propel us forward by taking risks and thinking creatively.

Enjoy the issue, and let us know what you think by e-mailing Funworld at funworld@IAAPA.org.

Sincerely,

Bob Rippy, Chairman of the Board

Celebrate the Power of Travel. May is National Tourism and Travel Week. Since 1983, the travel industry has celebrated with local rallies and media outreach. You can do the same at your company. Read about the event on IAAPA’s blog and view helpful tips from the travel industry about how you can promote tourism at your organization. http://iaapainthequeue.blogspot.com/2011/02/start-planning-national-tourism-and.html

 Free Member Crisis Communication Guide: As you gear up for the season, remember IAAPA members can download the association’s quick guide to crisis communications management. Visit www.IAAPA.org, log in with your username and password, and visit the Member Center for more information.