Industry

Funworld February 2010

Small Park, Big Ideas

by Jim Futrell
Waldameer succeeds by taking risks and sticking to a long-term plan.

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Cover Photo By Norma Jean Hiller.

FEATURES

A Drop in the Bucket

by Marion Hixon
Seven quick ways to add value to your waterpark without breaking the bank.
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Signs of the Times

by Michael Antoniak
LEDs, LCDs open new horizons in effective signage.
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‘If We’re Not Safe, Nothing Else Matters’

by Keith Miller
Industry leaders discuss today’s top safety issues.
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Invested Fans

by Keith Miller
How and why parks should nurture relationships with enthusiast groups.
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10 Lessons in Digital Marketing

by Jennifer J. Salopek
Craft a strategy for social media— don’t dive in headfirst.
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When the Community Comes Together

by Jim Futrell
Happy Hollow Park and Zoo expands with the people's support.
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Park Paradise

by Gabriela Lessa
Brazil's Hopi Hari was built around a commitment of environmentalism.
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INDUSTRY FOCUS

LOSS PREVENTION

Paper Trail

By Jennifer J. Salopek
Case study: FUNWORLD examines Cincinnati Zoo’s success with cash automation. [Read More ...]

HUMAN RESOURCES

Communication Is Everything

By Ronnie Moore
Great recruiting, interviewing, and training have produced guest relations superstars, ready to work. So what happens now? [Read More ...]

SAFETY

Watchful Eye

By Mike Bederka
Waterpark lifeguards dive in to protect their guests. [Read More ...]

RESEARCH

Survey Says

By Mike Bederka
FECs turn to guests for guidance through pointed queries. [Read More ...]

SAFETY

Change in the Air

By Mike Bederka
How the industry is adapting to the Consumer Product Safety Improvement Act. [Read More ...]

DEPARTMENTS

THE MIDWAY