2017 EAS

Date:    Thursday, 8 October 2015 
Time:      09:30 - 15:00 
Fee:     €75 (IAAPA-Members)
     €100 (Non-Members)

Session Description
Focused exclusively on operators, of Family Entertainment Centers and Indoor Play Centers whether catering to children, adults or families, this “conference within a conference” offers a full day of seminars, discussions and speakers dedicated to indoor playgrounds, mini-golf centres, laser games, and bowling centres. You will hear from speakers across Europe as well as from the USA discuss topics from educational concepts to birthday party planning.  

Session Agenda

9.00 -   9.15   Coffee and Welcome 

9.15 – 10.45   What’s New in the FEC Industry:  An overview of the industry from a Global Perspective:
- Dr Achim Landvogt, VDH, Germany
- Laurent Mancy French Association, Fr
- Gerardo Arteaga, CEO Fantasilandia, Chile, and IAAPA Chairman of the Board
- Juha Tanskanen, Chairman of Board, SuperPark, Finland

10.45-11.15 Coffee Break

11.20- 12.30 Educational Concepts: Born to be fun ... and educational
A panel of experts will explore the role of play in a Childrens’ Entertainment Center (CEC.)   
Speakers : 
- Tony Sefton, Vision XS, UK
- Carina Halvord, Universum, Sweden
- Steven Putzeys, Kidzania, Kuwait
- Johan Granholm, Director Creative Division Lappsett

Wrap up from Morning Sessions

Round Table topics
Enjoy lunch and a stimulating roundtable discussion with the conference speakers and other attendees. Each table at the lunch will have designated topic as a “conversation-starter.”  For example: employee training, safe management practices, etc.  Pick a table, pick a topic and join the conversation!
Topics include:
- F&B that works:  Steven Putzeys- Kidzania
- Best indoor play products: Johan Granholm - Lappset, Finland
- Staff motivation: ideas that work- Mikeal Ahlrup, Sweden
- Best Marketing Tactics: Erwin Tates, Belgium

How to develop a successful birthday event- Beth Standlee


Achim Langvogt
Dr. Achim Langvogt, VDH member

Dr. Achim is involved in the development of Indoor Playgrounds in Germany. In 2004, Rabatzz! was open, the largest Indoor Park for children in Hamburg. In 2009, Achim opened the Schwarzlichtviertel in Hamburg, which is the largest Black Light Minigolf in Germany. Achim is member of the VDH, the German Association of Indoor Playgrounds, since 2004, where he  also served as chairman for the last 6 years.
Beth Standlee
Beth Standlee, CEO and owner of TrainerTainment, USA

Beth Standlee is the CEO and Owner of TrainerTainment, the fastest growing training company in the family entertainment business, for more than 15 years. Beth and her company help the businesses they serve, make more money by providing simple solutions that grow sales and grow people. With energy and enthusiasm, Beth delivers the kind of sales, leadership, and customer service training that gives you real world methods that are easy to implement and the motivation to do it now!
Carina Halvord
Carina Halvord, CEO Universeum Science Center, Sweden

Carina has a Bachelor of Science in International Business Administration and Economics and 30 years of experience within the fields of sales, marketing, business development and management of people. She held various positions at Universeum for the last 10 years and became CEO in 2012.
Prior to her work at Universeum, Carina worked in advertising as head of a B2B agency with international experience at IKEA and l’Oréal.
Erwin Taets
Erwin Taets, VIVES, Belgium

Erwin Taets, is a coordinator and researcher for Flanders Leisures Academy at VIVES Kortrijk, Belgium. He lectures, researches, consults and publishes about the Leisure and Theme Park industry, specializing in social media analysis and management for leisure companies and organizations in Belgium. He also lectures at the Leisure Management Faculty of the Association of KU Leuven in Kortrijk.
Gerardo Arteaga
Gerardo Arteaga, IAAPA Chairman of the board and general manager of Fantasilandia, Chile 

Gerardo is General Manager of Fantasilandia , the Amusement Park of Santiago de Chile since 2002. His passion for toys such as remote-controlled planes might have helped  him choose a Leisure career, when he began working  for the FEC division Happyland in 1998, after University. He started as Assistant Store Manager to become Regional Manager for 10 FECs by 2000. Gerardo is Chairman of IAAPA 2015. His commitment to the Association started in 2003. He’s a multi-member of the Marketing Committee, FEC, Executive and Latin America Advisory Committee ever since.
Johan Granholm
Johan Granholm, Director of Themed Attractions Division at Lappset Group, Finland 

Johan Granholm became Sales Marketing Director of  Lappset Group in 2010.  Since 2014, he is leading the new established division, Lappset Creative, specialized in the Themed Attractions business, with custom designed solutions to “visualize the fun “. Johan has an MBA and an extensive career in Sales and Marketing developed at Bombardier Recreational Products Inc., while running the European, Middle East and African Operations. He is also the Honorary Consul for Denmark, in Northern Finland.
register now