Craig Lovin, Creative Director, Coca-Cola UK
In 2015, The World of Coca-Cola celebrated its 25th anniversary as an Atlanta attraction, during which time it has welcomed more than 23 million guests from around the world.
As Creative Director, Craig is responsible for the design and production of all the content for the World of Coca-Cola, including exhibits, audio-visual media and visitor experiences.
With a background in film and video production, Craig has been with The Coca-Cola Company since 2002. Craig also lived in Beijing, China for a year, where he led the design and development of the Coca-Cola Showcasing Center for the 2008 Olympic Games.