Asian Attractions Expo 2011 - Unparalled Education
IAAPA Safety Institute
IAAPA Safety Institute
Tuesday, 21 June
10 a.m. – 4 p.m.
This daylong institute will provide an overview of current safety standards and regulations in the attractions industry. Through an overview of ASTM standards and an examination of the new Singapore comprehensive framework for regulations on safety operations in the amusement industry, participants will gain a clear understanding of the importance of safety operations in the industry. In addition, the institute will highlight Disney’s Comprehensive Approach to Safety, which outlines key safety considerations from design to the daily oversight of an attraction.
Invited Presenters: Jim Seay, President, Premier Rides and Chairman, ASTM F24 Committee on Amusement Rides and Devices; Greg Hale, Vice President and Chief Safety Officer, Walt Disney Parks and Resorts;
Chin Chi Leong, Commissioner of Amusement Rides Safety, Building Control Policies, Singapore
Leadership Breakfasts
SUSTAINING AND GROWING THE ATTRACTIONS INDUSTRY IN ASIA
Thursday, 23 June
8:30 a.m. - 10:15 a.m. Ticket Required
By looking at a historical snapshot of the attractions industry in Asia, Mario Mamon will explore some of the reasons the industry in Asia is rapidly expanding. Examining some of the past and current trends will help create a framework of where industry growth may occur over the next several years.
Presented by: Mario Mamon, Chairman and President, Enchanted Kingdom, Philippines and IAAPA Third Vice Chair
Asian Attractions Awards Presentation
THE FUTURE AND CURRENT IMPACT OF INTEGRATED RESORTS
Friday, 24 June
8:30 a.m. - 10 a.m. Ticket Required
Mike Barclay, CEO, Sentosa Leisure Group will share his perspective on how the development of integrated resorts has impacted travel and tourism in Singapore. Whether your operation is an aspect of an integrated resort or another type of attraction, you will take away ideas on how to implement some of Sentosa’s success strategies into your business model regardless of the size and scope of your organization.
Presented by: Mike Barclay, CEO, Sentosa Leisure Group
Education Seminars
Please thank our sponsor:
EFFECTIVE AND IMPACTFUL EMPLOYEE ENGAGEMENT
Wednesday, 22 June
1:30 p.m. – 2:45 p.m.
Employee engagement is an essential part of any attraction’s success. Many employees are the front-line in our industry and they strengthen our businesses through their productivity, innovation, creativity, and guest engagement. You’ll learn how to develop effective employee engagement programs to keep employees happy and guests coming back time and time again.
Presented by: John Hallenbeck, Vice President, Park Operations, Universal Studios Singapore; Shaun McKeogh, Training and Development Manager, Ferrari World, Abu Dhabi, UAE
HOW TO MEASURE AND REDUCE YOUR ATTRACTIONS’ CARBON FOOTPRINT: FROM FACT TO IMPLEMENTATION
Wednesday, 22 June
3 p.m. – 4 p.m.
With a new found focus on the environment it is important for attractions to understand their carbon footprint and how to reduce its impact on the environment. Dr. Trini W.Y. Leung will share ideas on how attractions can significantly promote a new carbon care culture. Participants will learn about the framework, tools, case studies, and models for facilitating carbon reductions and carbon care culture change. In addition, attendees will hear how Ocean Park Hong Kong has utilized these tools to develop its carbon path and implement a program for reducing its carbon footprint.
Presented by: Dr Trini W.Y. Leung, Executive Director, Carbon Care Asia; Frankie Hau, Environmental Health, and Safety Manager, Ocean Park Hong Kong; Matthias Li, Deputy CEO and CFO, Ocean Park Hong Kong
FAMILY AND INDOOR ENTERTAINMENT CENTERS: GROWING THE BUSINESS AND
THE PROFITABILITY
Wednesday, 22 June
4 p.m. – 5 p.m.
Learn how Lollipop’s Playland uses the franchise model, financial resources, and other connections to grow and develop its business in new markets. Lollipops Playland has become a leader in the family entertainment business by utilizing partnerships and relationships to build their business. Learn how to leverage your relationships in today’s competitive marketplace to make better business decisions that will positively impact your business and profitability regardless of what the attractions you operate.
Presented by: Tim Newman-Morris, General Manager, Lollipop’s Playland, Australia
GROWING THE ATTRACTIONS INDUSTRY IN ASIA: A PANEL DISCUSSION
Thursday, 23 June
10:30 a.m. – 11:45 a.m.
Join moderator Mario Mamon from Enchanted Kingdom, Philippines and several other industry experts as they discuss where, what, and how the Asian attractions industry will grow in the near future.
Moderated by: Mario Mamon, Chairman and President, Enchanted Kingdom, Philippines and IAAPA Third Vice Chair
Panelists:
Tom Mehrmann,
Chief Executive Officer, Ocean Park Hong Kong; Darrell Metzger,
Director, Themed Attractions and Resorts Sdn Bhd;
Tony Lines, President, Australian Amusement and Leisure and Recreation Association (AALARA)
ROUNDTABLE DISCUSSION
Thursday, 23 June
Noon – 1:30 p.m.
Join your colleagues for an informal discussion on what is new and exciting in the Asian attractions industry. Come prepared with best practices, operational insight, and questions to share with participants. Don’t miss this opportunity to network with and learn from other industry professionals.
THE STORY OF REINVENTING THE WILDLIFE RESERVES SINGAPORE
Thursday, 23 June
1:30 p.m. – 2:45 p.m.
Integrating wildlife conservation, education, and recreation has positively transformed Wildlife Reserves Singapore into a viable and sustaining social enterprise. In this session you will hear highlights of the significant changes in the approach of managing Singapore Zoo, Night Safari, Jurong Bird Park, and River Safari that have resulted in commercial growth and thought leadership in conservation.
Presented by: Fanny Lai, Group CEO, Wildlife Reserves Singapore
MAKING IT COUNT: EFFECTIVE MARKETING STRATEGIES EVERYONE CAN USE
Thursday, 23 June
3 p.m. – 4:15 p.m.
How does Ocean Park Hong Kong set attendance records year after year? What lessons can be drawn from Wildlife Reserves Singapore’s evolving marketing strategies that continuously attract more visitors? You’ll take away the tools and information to help increase attendance, profitability, and guest satisfaction.
Presented by: Paul Pei, Executive Director Sales and Marketing, Ocean Park Hong Kong; Isabel Cheng, Director, Sales, Marketing and Communications, Wildlife Reserves Singapore
INTEGRATED RESORTS: FROM THEORY TO MAKING IT HAPPEN
Friday, 24 June
10 a.m. – 11:15 a.m.
Join industry expert, Christian Aaen, as he examines the historical evolution of integrated resorts and discusses their current and future effect on the attractions industry. The session will highlight current and future projects and their potential impact on Asia's economy and tourism.
Presented
by: Christian Aaen, Principle, Entertainment and Culture Advisor;
Thibault Paquin, Managing Director, iVenture Card Asia
NATIONAL ASSOCIATIONS ROUNDTABLE DISCUSSION
Friday, 24 June
Noon – 1:30 p.m.
Leaders and representatives from all national associations are encouraged to participate in roundtable discussions about ways to maximize growth, relevance, membership, value, and overall operational
success. Use this opportunity to network, share, and learn from other association representatives.
Moderated by: Cynthia Romero-Mamon, Chief Operating Officer (COO) and Head of Sales, Marketing, Imagineering, Leisure, & Entertainment (SMILE), Enchanted Kingdom, Philippines
RISK PROFILING: HOW TO CONDUCT A RISK ASSESSMENT NO MATTER YOUR BUDGET
Friday, 24 June
1:45 p.m. – 3 p.m.
Understanding potential risks in the attractions industry is a key to an organization’s success. This session will help you identify tools necessary to develop a risk management program that helps define and improve the approach to risk management. Developing a risk management program is the first step; incorporating it into your business practices is the true challenge. Hear practical and successful implementation strategies and tactics from Ocean Park Hong Kong.
Presented by: Cameron Hay, MYR Consulting, Australia; Matthias Li, Deputy CEO and CFO, Ocean Park Hong Kong; Frankie Hau, Environmental Health and Safety Manager, Ocean Park Hong Kong
*Schedule and speakers subject to change.










