Jeff Butler 250pxl
Keynote Speaker

Jeff Butler, Millennial Generation Expert and Technology Speaker

As a native Californian and raised in Silicon Valley, Jeff has spent his entire life during the highest pattern of employee turnover in recorded history.

Graduating from UC Berkeley with a degree in Computer Science, Jeff experienced the competition and challenges of recruiting, attracting, and retaining top talent first hand. Unlike other experts on millennials, Jeff has been in the trenches of what it means to be a millennial and what it takes to retain and keep them engaged. For example, as a software engineer, Jeff received dozens of emails and calls per month from recruiters.

With Jeff ‘s versatile background, he has helped fortune 500 companies and thousands of professionals across the United States – in addition to appearing on TEDx in both 2016 and 2017.


MattHeadshot 250pxlMatt Banker, Founder and Creative Strategist, Banker Creative

Matt is a Certified Story Brand guide and helps small businesses cut through the noise to grow their business by creating crystal clear marketing collateral.

After being in the digital marketing industry for several years, he noticed how many small businesses waste thousands of dollars on SEO services, inbound marketing, and social media ad campaigns driving traffic to websites that weren’t converting enough visitors into customers. He started Banker Creative believing there had to be a better, simpler way to approach marketing.

Matt believes “Clear is better than clever,” and that solid marketing isn’t rocket science, and should be accessible for any size business.

Kristi Von Woglom 250pxlKristina Von Woglom-Davis, SBA Market Manager, Regions Bank

Kristina is a Houston native and specializes in commercial finance products to entrepreneurs and small to medium sized businesses. Kristi is a finance professional with more than 15 years of experience in commercial debt, lending, commercial finance and trading. 

Currently she works for Regions Bank as an SBA Specialist in the Houston and East Texas markets, where she works to meet customers’ needs through SBA loans for commercial real estate, business acquisitions, working capital and conventional equipment loans. She has participated in over a quarter of a billion dollars of total projects in the Texas area.

Don Williams 250pxlDon Williams, Founder and CEO, Don Williams Global

Two-time best-selling and international best selling author, Don is the founder and CEO of Don Williams Global – a company dedicated to changing businesses across the globe one WOW experience at a time. 30+ year entrepreneur Don has worked with Fortune 500 and International clients on marketing, sales and service strategies. Don’s newest book – Romancing your Customer is the definitive work on how to elevate Customer Experience (CX) to a level of love. Don speaks and trains internationally on the principles of Romancing your Customer * How to Passionately Attract, Retain and Win-back Customers for Unbelievable Loyalty and Profit. You will leave with actionable strategies that you can implement immediately for real results.



imagesScott Fais, Managing Editor, Funworld Magazine

Scott Fais doesn't stay in one place for too long. As the managing editor of Funworld, the official magazine of IAAPA, Scott’s travels has earned the reputation as a master storyteller.

Prior to joining IAAPA in autumn 2017, Scott covered hurricanes, space shuttle launches, elections, and the attractions industry for News 13 in Orlando and Bay News 9 in Tampa.

To date, Scott has earned a dozen Associated Press Awards, and six Emmy Awards for creative storytelling on Television (yes, one of them sits in the IAAPA office on display). The Society of Professional Journalists also honored Scott with the prestigious Green Eyeshade Award, naming him the leading Feature Writer on Television in the Southeast United States.

Before moving to Florida in April 2001, Scott also worked the Ohio News Network (ONN), WSYX-TV, WBNS-TV, and WTTE-TV where Scott’s career got an early start when he became a production assistant during high school.

Always traveling, Scott earned his college degree by way of London, England, Washington, D.C. and finally Otterbein University in his native Westerville, Ohio. In 2012, Otterbein honored Scott as a distinguished Young Alumni Award member. During college, Scott worked at the Cedar Point Amusement Park/Resort as a roller coaster operator, queue line DJ, and stand-up comedian on the park’s Paddlewheel Excursion’s riverboat tour.

When not traveling for IAAPA, Scott spends time volunteering with Give Kids The World, a non-profit organization in Kissimmee, Florida granting children with critical illnesses and their families a once-in-a-lifetime-trip to Central Florida. And if the truth be told, as an attractions industry uber-fan, he also as a retired log flume boat hiding in his garage, waiting to be turned into a sofa.