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IAAPA webinars are offered for free and available exclusively for -- and limited to -- IAAPA members as one of the many benefits received through their membership in the International Association of Amusement Parks and Attractions.
PLEASE NOTE: You must register separately for each webinar.
The food and beverage service that attractions offer can have a major impact on revenues, guest satisfaction and experience as well as repeat visitation.
This webinar will discuss the positive and negative impact of adding food and beverage operations to an existing Family Entertainment Center and how to create a plan to execute it in a new facility. The seminar will explore how attractions can improve their overall food experience with a modest impact on cost but a huge impact on revenues. The webinar will also explore the revenue impact of adding alcohol and the revenue and cost impacts of a full-service entertainment center versus an attractions based family entertainment center.
Presented by: David Wallace, Turfway Entertainment Management Group and Brian Cohen,
Entertainment Properties Group, Inc
Birthdays parties can be a significant source of revenue (and repeat business) for Family Entertainment Centers if marketed and executed well. The birthday party host is a key factor in making any party successful; from welcoming a group at the front door to ensuring that everything runs smoothly on their special day.
This webinar will explore what characteristic to look for when recruiting for a birthday party host; what basic training they should complete and what tips and simple low cost ideas that they can implement to add a “Wow” factor to any party experience. The webinar will also explore the issue of tipping; how and when employees can earn tips and whether or when “auto-tipping” should be applied.
Presenter: Beth Standlee, President, TrainerTainment
Registrants can earn 1 credit hour towards IAAPA Certification by participating in this webinar*
Having a website is the best way for your customers to learn about you, but did you know it’s also the best vehicle for understanding them and their habits as well? A number of clever products — several free — can gather statistical information including the geographic location of your website’s users and what pages are the most popular.
This webinar will explore these tools and demonstrate how you can start using these services and how to interpret the results to make your marketing efforts more effective. In addition the seminar will examine the keywords and search queries visitors use to find your website and improve your search engine optimization efforts.
Presented by: Mark Kupferman, Vice President of Insights and Interactive Marketing, Six Flags Entertainment Corporation
*Note: To earn credit-hours, attendees must register individually for the webinar. Attendees not registered, but sharing the computer screen of another registrant, are not eligible to earn credit.
Details on IAAPA Certification can be found here.
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IAAPA makes no representations or warranties about the accuracy or suitability of any information in the webinars and related materials; all such content is provided on an “as is” basis. IAAPA HEREBY DISCLAIMS ALL WARRANTIES REGARDING THE CONTENTS OF THESE MATERIALS, INCLUDING WITHOUT LIMITATION ALL WARRANTIES OF TITLE, NON-INFRINGEMENT, MERCHANTABILITY, AND FITNESS FOR A PARTICULAR PURPOSE. IAAPA hereby disclaims all liability for any claims, losses, or damages in connection with use or application of these materials. IAAPA does not guarantee, warrant, or endorse the products or services of any firm, organization, or person. The information contained in these webinars and related materials has been prepared, compiled, or provided by IAAPA as a service to its members and is not intended to constitute legal advice or the rendering of legal, consulting, or other professional services of any kind. Users of these materials should not in any manner rely upon or construe the information or resource materials in these materials as legal, or other professional advice and should not act or fail to act based upon the information in these materials without seeking the services of a competent legal or other professional.
For more information about Webinars, please contact Victor Danau by e-mail or 703-836-4800.
1448 Duke Street
Alexandria, VA 22314 USA
Fax: +1 703/836-4801
*Language translation provided by microsofttranslator.com. Some information may not translate accurately in all languages.